FASTforward '08 - Orlando, Florida


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FASTforward '08 AGENDA

Immerse yourself in two-and-a-half days of thought provoking, visionary, and cutting-edge content at FASTforward '08.

Powerful and information-packed keynotes, business and technology sessions, breakout sessions, and workshops—led by search and industry experts—will advance your knowledge and give you valuable insight into existing search-based solutions, search-driven innovation, and the future of search in your specific market. Conference functions offer opportunities for networking with your colleagues, FAST executives and technical staff, and industry experts.

This agenda is subject to change.

Monday, February 18, 2008

	PRE-CONFERENCE ACTIVITIES
12:30pm – 4:30pm	INTERNATIONAL EXECUTIVE PROGRAM
12:30pm – 4:30pm	RETRIEVALWARE SPECIAL INTEREST GROUP Welcome FAST RetrievalWare — Moving Ahead FAST ESP Overview for RetrievalWare Users FAST Future Directions Case Study: FAST ESP Deployment in a RetrievalWare Environment FAST RetrievalWare – The Road Forward
4:00pm – 5:00pm	PARTNER PAVILION OPEN
	GENERAL SESSION
5:00pm	Welcome – FASTforward ’08 Kick-Off John Markus Lervik, CEO, FAST
5:15pm	A World of Change Andrew McAfee, Associate Professor, Harvard Business School
5:45pm	The User Revolution — Setting the Stage Don Tapscott, Chief Executive, New Paradigm
6:30pm – 10:00pm	WELCOME RECEPTION

Tuesday, February 19, 2008

7:30am	BREAKFAST & PARTNER PAVILION
8:30am	Welcome – Opening Event John Markus Lervik, CEO, FAST
8:45am	*The Impact of The User Revolution* on Your Organization** John Hagel, Author, Consultant, & Cochair, Deloitte & Touche Silicon Valley Research Lab
9:15am	Rising Expectations - New Patterns for Interacting with Information Clare Hart, President, Dow Jones Enterprise Media Group
9:45am	Perspectives on a World of Change - How Engaging with Users is Driving Media Transformation Speakers: Clare Hart, President, Dow Jones Enterprise Media Group; Randall Hounsell, Vice President Search and Discovery, Comcast Cable Communications Management; Perry Solomon, Senior Vice President, Product Marketing, FAST Moderator: John Hagel, Author, Consultant, & Cochair, Deloitte & Touche Silicon Valley Research Lab;
10:15am	BREAK & PARTNER PAVILION
10:30am	The Information Mess - And Why You Should Love It David Weinberger, Author & Fellow, Harvard University Berkman Center for Internet & Society
11:00am	Competing on Analytics - Core Competence for Customer-Centric Businesses Tom Davenport, Consultant, Author, holder of the President’s Chair in Information Technology & Management, Babson College
11:30am	Microsoft and FAST: A New Chapter in Enterprise Search Jared Spataro, Group Product Manager, Microsoft Corp.
12:00pm	LUNCH & PARTNER PAVILION
1:00pm	Next-Generation Innovation in Search Technology Bjørn Olstad, Chief Technology Officer, FAST
1:30pm	BREAK

BREAKOUT SESSIONS—BUSINESS & GOVERNMENT TRACKS

Search-Driven Monetization

Financial Services
Day 1 Enterprise Information Discovery: How to Leverage Search to Address the Industry Challenges

Moderators:
Elena Filimonova, Sr. Director, Strategic Marketing, FAST

Brooks Gibbins, VP and GM Financial Services, FAST

Government
Day 1 Enterprise 2.0 in the Government

Moderator:
Dan Herman, Program Director, New Paradigm

Innovation Powered By Search

1:45pm

Lights, Camera, Action – Broadband Video is Here!

Cheng Han, CEO, DynoMedia, Inc.

Moderator: Will Richmond, President, Broadband Directions, LLC

How Search Technology Will Change the Relationship Dynamics of the Institutional Brokerage Industry

Adam Sussman, Director of Research, Tabb Group

Government 2.0

Dan Herman, Program Director, New Paradigm

Innovation Without Boundaries – Releasing the Power of the Network

Brent Babin, Sr. Group Manager, Web Platforms and Community, National Instruments

Tim Duree, Sr. Manager Project Controls, Process & Systems Group, KBR

Cheng Han, CEO, DynoMedia, Inc.

2:30pm

BREAK

2:45pm

Site Search Strategies for Search Engine Optimization

Tim Hargreaves, Dell.com

Benjamin Rudolph, Interactive Media Buyer, Search Discovery

Keith Vachris, New York Times.com

Moderator: Joe Lichtman, Sr. Director, Product Marketing, FAST

Search as a Shared Service Across a Financial Services Enterprise

Liv Brahin, Head of Platform Management, UBS

Michael Cleary, Sr. Technical Director, Search and Content Technologies, Reuters

Sergey Gleizer, Asst. VP, Head of Search Center for Excellence, Merrill Lynch

Edwin A. Turner, Sr. VP, Sr. Service Delivery Manager, Bank of America

Implementing Content-Based Collaboration Applications – Empowering Collaborative Work Environments Through the Effective Application of Enterprise Search

Bob Carlson, VP, Emerging Technologies, Criterion Systems, Inc.

Gregory Lloyd, President & Cofounder, Traction Software, Inc.

J. Greg Hanson, Executive VP, Defense and Homeland Security, Criterion Systems, Inc.

Ready, Set, Innovate! Search as the Next-Generation Research Portal

Kara Hansen, Sr. Technical Specialist, Information Architecture, The Walt Disney Company

3:30pm

BREAK & PARTNER PAVILION

4:00pm

Building Stronger Communities to Drive Monetization

Siammak Baharloo, Millipore Corporation

Tauseef Bashir, President and CEO, TauMed.com

Keith T. Tomatore, VP of Sales Development and Operations, Washingtonpost.Newsweek Interactive

Moderator:
Ed Keating, VP, Content Division, Software & Information Industry Association (SIIA)

Protecting Confidential Information – Addressing Information Security Issues for Enterprise Search

Mark L. Bennett, CTO, New Idea Engineering

Miles B. Kehoe, CEO, New Idea Engineering

Search, Browse, and Faceted Navigation – Empowering Government Users Through Multiple Paths to Information

Tom Reamy, Chief Knowledge Architect and Founder, KAPS Group

Taking User Experience to a Whole New Level – Customer-Centric Innovation

Amit Bansal, Sr. IT Manager, Cisco Systems

BREAKOUT SESSIONS—TECHNICAL TRACKS

	FAST Technology Vision Moderator: Torgeir Hovden, Sr. Director, Technology Direction, FAST	Technical Deep Dive
1:45pm	FAST Road Map Bjørn Olstad, Chief Technology Officer, FAST Perry Solomon, Sr. Vice President, Product Marketing, FAST Davor Sutija, Sr. Vice President, Enterprise Products, FAST	Content Integration Studio Revealed Kjetil Krogvig Bergstrand, Sr. Software Architect, FAST Petter Hesselberg, Sr. Software Architect, FAST Petter Moe, VP, Content Capture and Refinement, FAST
2:30pm	BREAK
2:45pm	Orchestrating the User Experience Stein H. Danielsen, Director, Product Development, FAST Aleksander Ohrn, Chief Scientist, FAST	Search Relevance – Algorithms, Metrics, and Tuning Runar Olsen, Solution Architecture Center, Global Services, FAST Martin Svestka, Sr. Search Engineer, National Instruments
3:30pm	BREAK & PARTNER PAVILION
4:00pm	Enterprise Mashups – The Merging of SOA and Web 2.0 Arnt Schøning, Consultant, FAST Global Services, San Francisco Espen Sommerfelt, Software Architect, FAST	Business Intelligence Built on Search Land Ormiston, Director of Product Management, FAST
	CONFERENCE EVENING ACTIVITIES
4:00pm-6:30pm	THE USER REVOLUTION TECHNOLOGY SHOOTOUT This fun-filled event gives *FASTforward ’08* technology exhibitors a chance to show how their product powers The User Revolution. The technology exhibitors each will have three minutes or less to give their elevator pitch to a panel of bloggers in front of a live audience. Following the pitch, there will be a series of questions from the blogger panel on how well the product fits within The User Revolution. A BLOGGERS’ CHOICE for “Best User Revolution Product” will be announced and the exhibitor will be interviewed for the FASTforward** Blog.
5:30pm-6:30pm	BIRDS OF A FEATHER MEETINGS AdMomentum Retail/e-Commerce International Intelligence “How To…” – Technical Discussion Forum
7:00pm	COCKTAIL RECEPTION IN PARTNER PAVILION
8:00pm - 10:00pm	DINNER & AWARDS CEREMONY

Wednesday, February 20, 2008

7:30am	BREAKFAST & PARTNER PAVILION
8:30am	Keynote Welcome Zia Zaman, Executive Vice President Global Marketing, FAST
8:45am	*Six Themes of The User Revolution* and How They Will Impact Your Business** Safa Rashtchy, Financial Analyst, Entrepreneur, & Past Managing Director, Global Internet Media, Piper Jaffray and Company
9:15am	Taking the Pulse of the Digital Marketplace Susan Feldman, Research Vice President, Content Technologies Group, IDC
9:45am	Leveraging Search to Drive Innovations in Information Services Gerry Campbell, President, Search and Content Technologies, Reuters
10:15am	BREAK & PARTNER PAVILION
10:45am	Transformation of Mobile Services Juha Tiihonen, CEO & Cofounder, Starcut, Ltd.
11:15am	Innovating with Your Customers – Practical Examples from Leading Search Solutions Speaker: Jørn Ellefsen, CEO, Comperio Moderator: Bjorn Olstad, CTO, FAST
11:45am	The New Polarization – How the Customer Gains Control J.P. Rangaswami, CIO, British Telecom Global Services
12:15pm	LUNCH , PARTNER PAVILION & BLOGGER ROUNDTABLE DISCUSSION During this lunch session, *FASTforward*** bloggers will be joined by some of the keynote speakers to lead a roundtable discussion on the adoption issues related to the tools that enable The User Revolution. Is your company ready to take advantage of the game-changing benefits delivered by The User Revolution? Or are there some hidden and hard-to-overcome barriers that stand in your way?
1:15pm	*Panel Discussion: What To Do Next – The User Revolution* In Action Speakers: John Hagel, Author, Consultant, & Cochair, Deloitte & Touche Silicon Valley Research Lab; Bjørn Olstad, Chief Technology Officer, FAST; Safa Rashtchy, Financial Analyst, Entrepreneur, & Past Managing Director, Global Internet Media, Piper Jaffray and Company Zia Zaman, Executive Vice President Global Marketing, FAST Moderator:** Zia Zaman, Executive Vice President Global Marketing, FAST
1:45pm	BREAK

BREAKOUT SESSIONS—BUSINESS & GOVERNMENT TRACKS

Search-Driven Monetization

Financial Services
Day 2 Customer Centricity: Using Search to Provide Superior Customer Experience

Moderators:
Elena Filimonova, Sr. Director, Strategic Marketing, FAST

Brooks Gibbins, VP & GM Financial Services, FAST

Government
Day 2 Redefining Information Discovery for the Government Enterprise

Moderator:
Robert Coxe, Jr., Sr. VP and Chief Information Officer, Criterion Systems

Innovation Powered By Search

2:00pm

Getting Personal – Using Search and Recommendation Technologies to Drive Conversion

J. Trent Adams, Founder and Chief Innovator, matchmine

Arnaud Becuwe, Head of eCommerce, T-Systems GmbH

Bhupesh Phatni, News International

Mikihiro Yasuda, COO Kakaku.com

Moderators:
Ryan Jones, Director, Telecom and Media Product Marketing, FAST

Serving Your Customer in a Real-Time, Multichannel Model – The Next Challenge for the Financial Services Industry

Ilkka Korkiakoski, Corporate VP of Strategic Offering and Marketing, TietoEnator

Searching to Save Souls – Supporting Humanitarian Information

Mark McCarthy, Project Manager, United Nations

You Can Do It. Search Can Help. The Power of Context.

Lou Paglia, Director & GM, Factiva

2:45pm

BREAK

3:00pm

Local Search and Monetization

Reimar Hantke, Head of Search, t-info GmbH Germany

Joe Lichtman, Sr. Director, Product Marketing, FAST

Mauro Moretti, Gerente Estudios Presidencia, El Mercurio

Making Search Relevant for Wealth Managers

Geoff Cubitt, Chief Technology Officer, Roundarch

Robert Iannone, Managing Director, Masthead Consulting Corporation

Combined Session

Federated Search

Steve DiMarco, Sr. Principal

Intelligence Gathering and Structuring to Enable Analysis and Reporting

Jan Paul Raven, Commercial Director and Founder, Knowledge Concepts

BI Goes Mainstream – Strategies to Increase User Adoption

Philip Bierhoff, Systems Manager, Procter & Gamble

3:45pm

BREAK & PARTNER PAVILION

4:15pm

On Target – Winning Strategies in Vertical Search

John Scott Marshall,
Vice President Global Product Development,
McGraw-Hill / Platts

Chris McNeilly, VP of Software, SmartBrief, Inc.

Using Search to Achieve a Holy Grail of a Complete Customer View

Lee Atkinson, Sr. VP Business Solutions, iDNA Solutions, Ltd

Marc Herbert, Chief Marketing Officer, Virtusa Corporation

The Convergence of Business Intelligence and Information Discovery in the Government

Kjetil Kronkvist, Sr. Manager Java EE, CIBER Norway AS

Marianne Selle, Director of Systems Development, CIBER Norway AS

At the Speed of Search – Re-Engineering the Innovation Value Chain with Pervasive BI

James Mason, Business Intelligence Program Manager, New York University School of Law

BREAKOUT SESSIONS—TECHNICAL & PARTNER TRACKS

	FAST Technology Vision Moderator: Torgeir Hovden, Sr. Director, Technology Direction, FAST	Technical Deep Dive	Partner
2:00pm	Closing the Loop Krister Mikalsen, Sr. Director, Product Development, FAST	Optimizing Monetization Through Search Usability Phil Marcella, Director of Search, Comcast Interactive Media Nagendra Mishr, Program Manager, FAST	Successfully Selling Search – Training Offerings for Partners Pernille Wessel, Manager, Partner Enablement, FAST
2:45pm	BREAK
3:00pm	Mining Semantic Relationships Johannes Goller, Sr. Research Scientist, FAST Clemens Marschner, Research Scientist, FAST	Building Search-Driven Portals Using FAST ESP and Microsoft Office SharePoint Server 2007 Jan Helge Sageflåt, Director, Product Development, FAST	Search Services Training – FAST University Offerings for Partners Larry Kaye, FAST University Alliance Partner Program Manager, FAST
3:45pm	BREAK & PARTNER PAVILION
4:15pm	The Future of Search Technology Torgeir Hovden, Sr. Director, Technology Direction, FAST	How Hardware Infrastructure Impacts Search Engine Performance Olaf René Birkeland, Sr. Software Architect, FAST Finn Arne Gangstad, Technical Lead, FAST	FAST Partner Round Table – Q&A Session with FAST Channel and Global Services Leaders Rob Lancaster, VP Channel Marketing and Enablement, FAST Thomas Mølbach, Director Solution Architecture Center, FAST Helge Storøy, VP Global Services EMEA, FAST
4:15pm - 5:00pm	PARTNER PAVILION OPEN
5:00pm	*FASTforward* '08 CONCLUDES**

Thursday, February 21, 2008

	FASTforward ’08 TRAINING EXTENSION*
9:00am-12:00pm	Partner Workshop: FAST ESP – Building Secure Search Applications with the FAST Security Access Module Lawrence Kaye, FAST University Alliance Program Manager, FAST This workshop is open to signed FAST Alliance Partners only.
1:00pm-4:00pm	Partner Workshop: FAST ESP – Relevancy Tuning Lawrence Kaye, FAST University Alliance Program Manager, FAST This workshop is open to signed FAST Alliance Partners only.
9:00am-5:00pm	FAST University for Customers: Day 1 FAST ESP – Managing the Search Experience Dawn MacLaughlin, FAST University Certified Education Instructor, Sr. Technical Instructor, FAST

Friday, February 22, 2008

	FASTforward ’08 TRAINING EXTENSION*
9:00am-5:00pm	FAST University for Customers: Day 2 FAST ESP – Managing the Search Experience Dawn MacLaughlin, FAST University Certified Education Instructor, Sr. Technical Instructor, FAST

*Please Note: The Thursday and Friday FASTforward ’08 TRAINING EXTENSION programs, including the Partner Workshops and FAST University for Customers, are supplemental training sessions and are not covered under the standard FASTforward ’08 registration and fees.

FASTforward ’08 TRAINING EXTENSION programs require separate registration and additional fees. For more details, fee information, and to register for any of the FASTforward ’08 TRAINING EXTENSION programs, please visit FAST University and follow the instructions below:

Partners
	1.	Create an account in our FAST University Learning Portal and enter “P” for the organization ID to designate that you are affiliated with a FAST partner.
	2.	From "My Home Page" under "Announcements," click on "View our FASTforward ’08 Workshops."
	3.	Click on the "Show Learning Events" link under the applicable workshop.
	4.	Press the "Register" button next to the specific date and time of the workshop you wish to attend.
	5.	Select “My Home Page” and you will see the workshop in your "To Do List."


Customers
	1.	Create an account on our FAST University Learning Portal and enter "C" to designate that you are a FAST customer.
	2.	Select "Course Information and Registration" and click on the "FASTforward ’08 Class for Customers and Partners" link.
	3.	On the "FASTforward ’08 Class in Orlando" page, follow the link (toward the base of the page) to register.